Thinking of selling your business? Want Top Dollar?

We exist to help you ratchet up revenue and scale profits to maximize the value of your business in preparation for sale.

Badass Advisory Group 

HI THERE. WE’RE BADASS ADVISORY GROUP

You’ve poured your life into your business. Make it count.

We’re here to make sure it does.

Here’s how we do it.

*We know your business is unique - here’s a sampling of some of the ways we work for you.

Optimize your Website for Revenue Growth

Does your current website deliver qualified leads and generate revenue? Does it convey your value to the market and to potential buyers? Does it trumpet your Purple Cow? If not, we’ll make sure it does.


Pricing Strategy

Although not in every instance, raising prices can go a long way to boosting the bottom line and raising your market value. Your income statement should show a healthy profit margin so buyers can see that your organization is profitable long-term. If your profit margin isn’t ideal but you can’t cut back on expenses, you may need to raise prices.


What makes your business stand out? What are your market differentiators? What makes you remarkable? Why do customers choose you and why would a buyer pay top dollar for your business and not someone else’s?

Identify your Purple Cow and craft your BIG MESSAGE.


Review & Reduce Expenses

We’ll dive deep to identify areas you can reduce expenses, control costs and increase efficiencies. Tighten your belt now and you’ll have a fatter wallet when selling. You’ll increase your bottom-line and the value of your business.


Add a Recurring/Subscription Revenue Channel

We’ll help look for ways to add recurring revenue, which slashes customer acquisition costs and is very attractive to potential buyers. Subscription models rely on consistent and regular repeat revenue and stronger customer relationships, businesses are less reliant on constantly generating new customers.

Let’s look at your existing customer base thru a new lens. We’ll help you identify unmet customer needs for new selling opportunities. Train your team for cross-sell and up-sell opportunities, and look at tiered pricing opportunities. There are many ways to skin the cat here and they’ll be specific to your business. Rest assured, they’re great ways to increase revenue, profit and your bottom-line.

Offer Additional Products/Services to Existing Clients


Ramp up of Strategic, Multi-Channel Marketing

Remember where we talked about identifying your Purple Cow? Your “remarkables”? Here’s the part where we take that Big Message, tailor it to the needs of your buyer personas and deliver relevant content at each stage of the “buyer journey” that will convert leads to prospects and prospects to customers. Which means increased revenue, profit and more $$ when selling the business.


Competitive Acquisition

To win market share, dominate your industry, and maximize market value at the sale of your business, we can consider buying a competitor. If possible, this badass move actually offers multiple strategies to increase market share in one action. You’ll take a competitor out of the market and assume their market share. You’ll also capture their customer loyalty. Moreover, it can put products, services, and other strategic opportunities already developed by the competitor to work immediately.

OUR MISSION

At Badass Advisory Group, we make sure your life’s work is worth more. In fact, we guarantee it.

Business Group In A Meeting Room In The Office

People

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Profit

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Process

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People · Profit · Process ·

Guidance

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Maximize Value

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Legacy

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Guidance · Maximize Value · Legacy ·

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